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    Template
    Week 14

    Sales call script

    A 20-minute structure for turning an interested person into a customer.

    1. Rapport (2 min)

    • “Thanks for making time. What made you interested?”

    2. Discovery (8 min)

    • “What's happening with [problem] right now?”
    • “What's it costing you in time or money?”
    • “What happens if nothing changes?”

    3. Demo (5 min)

    • Show only the parts that solve what they just told you.

    4. Offer & close (5 min)

    • “Based on what you said, [plan] fits. It's [price]. Want to get started today?”
    • Then stay quiet and let them answer.